NON is a series of Australian made zero-alcohol wine alternatives with bold and complex flavours, from toasted cinnamon and yuzu to stewed cherry and coffee.
Weekdays were engaged post brand launch & development from TCYK to continue to develop and manage the branding, creative direction and digital development end to end. We developed a timeless and minimalistic brand that subtly cuts through at both local bottle shops and on display at many of Australia’s best restaurants.
• Art Direction
Photography – Pier Carthew
Photography – Annika Kafcaloudis
Stylist – Cristina Guerrero Fernández
Stylist – Inhouse
2020 – Ongoing
©2023 WEEKDAYS DESIGN PTY LTD WEEKDAYS OPERATES ON STOLEN LAND OF THE WURUNDJERI WOI-WURRUNG AND BUNURONG BOON WURRUNG PEOPLE, AND THE NGANDOWAL AND MINYUNGBAL SPEAKING PEOPLE OF THE BUNDJALUNG COUNTRY